Contact Marketing

Chair: Dr. Hemant Sashittal
Office: Salerno 231
Email: hsashittal@sjfc.edu
Phone: (585) 385-8088

Marketing Department

Why Study Marketing at Fisher?

Companies need great marketing to sell their products and services. Without it, they will fail. Marketing is a crucial function for all companies, large and small, across all business segments.

That's why a B.S. in Marketing is a gateway to so many challenging and rewarding careers today.

If you're interested in understanding buyer behavior, gathering and analyzing market information, communicating and building relationships with customers, and marketing products and services to domestic and international clients, marketing is the field for you!

Exciting New Curriculum

As part of the B.S. in Marketing, Fisher has developed new courses in Internet Marketing and in Supply Chain Systems to keep you on top of ever-changing market trends.

These new courses augment traditional courses such as Promotion, Selling, Buyer Behavior, and Market Research.

You'll also be able to take classes in fields such as Advertising and Public Relations through the Communications/Journalism department.

Award-Winning Activities

In 2013, Fisher's Collegiate Chapter of the American Marketing Association (AMA) won third and fourth place in two categories of the international "AMA Saves Lives" video competition, a year-long video competition aimed at increasing awareness of organ donation registration.

Fisher's club placed third for Most Video Views, and fourth for Most Videos Submitted.

The club also won the Collegiate Chapter of Excellence Award from the Rochester Chapter of the AMA in May 2013.

Facebook icon Connect with the Fisher Chapter's Facebook page for more information and photos!

Accelerated Time to an MBA Degree

As a Marketing major, you may qualify for the 4+1 MBA program which would allow you to complete your MBA degree within a year of your undergraduate degree.

Members of Fisher's Marketing Club at the American Marketing Association's (AMA) International Collegiate Conference

Fisher's Collegiate Chapter of the American Marketing Association won two awards at the 2013 International Conference in New Orleans.


Angled photo of the Salerno Center

Latest Marketing News

 

President’s Awards Ceremony Honors 50 Graduating Seniors

President’s Awards Ceremony Honors 50 Graduating Seniors

05/14/2014

A total of 50 graduating seniors were honored on Friday, May 9, when students, their families and friends, faculty, and staff gathered in the Cleary Family Auditorium for the annual President’s Awards Ceremony. The awards were presented by Dr. Donald Bain and members of the Fisher faculty. Read More

 

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