What is Sport Management?
The rapidly growing sport industry and field of sport management is very broad, with jobs available in marketing, sales, and event management, as well as in segments of the business, from professional and intercollegiate athletics, to recreational facilities, and non-profit organizations.
Sport management programs provide business lessons specific to sport, offering a distinct advantage in a very competitive industry. Classes blending theory with practical examples and required field experiences provide the tools needed for successful careers in sport.
Why Study Sport Management?
Based on its blending of liberal arts and professional education, our Sport Management program produces graduates with the leadership, team-building, critical-thinking, and ethical decision-making skills needed to shape the future of the sport industry.
The program has been approved by the North American Society for Sport Management (NASSM) Program Review Council. Only one-quarter of all programs in North America have been approved by this group, demonstrating the quality of the Fisher experience.
As a top minor league sports market in the country, Rochester, has a range of practical opportunities for students right down the road from campus. In addition, Fisher is the summer home of the Buffalo Bills Training Camp, and in the summer of 2012, the Yankees AAA team played 37 games at Rochester's Frontier Field. With such varied and plentiful opportunities, you'll have experiences not afforded to other Sport Management programs.
Life as a Sport Management Major
Still unsure if the Sport Management program at Fisher is right for you? Check out the videos below showing how the major has impacted two current students.
Special thanks to Dr. Todd Sodano and his Introduction to Video Production class for creating these videos.
Sport Studies Department Mission
The Sport Studies Department seeks to develop in students the knowledge, skills and experience that will enable them to obtain a position in the sport management field. We indirectly serve the sport management industry and our stakeholders (academic community, practitioners, and alumni) by maintaining a program with high standards and expectations for faculty and students. Students are served directly by a broad-based curriculum that is grounded in the liberal arts and encourages critical analysis of the role of sport as business and the cultural and social significance of sport. Graduates of the program will be equipped to pursue advanced degrees and be effective change agents within the sport industry.
- Cultivate a foundation of content specific knowledge in the numerous fields within the sport industry (e.g. marketing, law, sponsorship), and the ability to generate and acquire the appropriate resources to be an informed practitioner.
- Provide an environment to practice and develop effective communication strategies and professionalism relevant to business practices.
- Within classroom and industry settings, provide applied learning opportunities through assignment and experiences that connect theory to practice.
- Provide a framework within which students will have opportunities to develop professional perspectives and network with industry practitioners.
- Instill in students the practice of critical thinking while considering ethical, social, and legal implications.
Sport Management Gallery
Check out all the great things our students and alumni are up to in our Sport Management Alumni photo gallery!
Sport Management News
03/21/2014On March 13, five students from the St. John Fisher College Sport Studies Department participated in the 2014 Diamond Dollars Case Competition, a statistics-based contest which takes place at the annual Society for American Baseball Research (SABR) Analytics Conference. Read More
Jeff Ross '06
I chose the Sport Management program at St. John Fisher College because it allowed me to combine my interest in the business world with my passion for golf. Classroom lectures, challenging projects and internship requirements provided me with a solid foundation to begin a career in the golf industry.
My professors at Fisher partnered with me to find internship opportunities that aligned with my career interests. The faculty at Fisher is well connected, and willing to put students in touch with individuals working in their field of interest. I found my internship experiences combined with my networking skills helped me to land my first job in the golf industry after school.
My professors also taught me the importance of taking advantage of continuous learning opportunities. My Sport Management degree combined with my Maltby Certification acquired while at Golf Galaxy reduced the costs & time required for me to acquire my golf teaching certification.
I continue to stay in contact with the faculty at Fisher as there are always networking opportunities available with current & past students from the program!
Jeff Ross is a General Sales Manager at Golf Galaxy in Winston-Salem, North Carolina.