Contact Sport Management

Interim Chair: Emily Dane-Staples
Phone: (585) 899-3803

Sport Management

What is Sport Management?

The rapidly growing sport industry and field of sport management is very broad, with jobs available in marketing, sales, and event management, as well as in segments of the business, from professional and intercollegiate athletics, to recreational facilities, and non-profit organizations.

Sport management programs provide business lessons specific to sport, offering a distinct advantage in a very competitive industry. Classes blending theory with practical examples and required field experiences provide the tools needed for successful careers in sport.

Why Study Sport Management?

Based on its blending of liberal arts and professional education, our Sport Management program produces graduates with the leadership, team-building, critical-thinking, and ethical decision-making skills needed to shape the future of the sport industry.

The program has been approved by the North American Society for Sport Management (NASSM) Program Review Council. Only one-quarter of all programs in North America have been approved by this group, demonstrating the quality of the Fisher experience.

As a top minor league sports market in the country, Rochester, has a range of practical opportunities for students right down the road from campus. In addition, Fisher is the summer home of the Buffalo Bills Training Camp, and in the summer of 2012, the Yankees AAA team played 37 games at Rochester's Frontier Field. With such varied and plentiful opportunities, you'll have experiences not afforded to other Sport Management programs.

If you have any questions or would like to request more information please contact any member of our department faculty or fill out our online Sport Management Question Form.

Life as a Sport Management Major

Still unsure if the Sport Management program at Fisher is right for you? Check out the videos below showing how the major has impacted two current students.

Special thanks to Dr. Todd Sodano and his Introduction to Video Production class for creating these videos.

Sport Studies Department Mission

The Sport Studies Department seeks to develop in students the knowledge, skills and experience that will enable them to obtain a position in the sport management field. We indirectly serve the sport management industry and our stakeholders (academic community, practitioners, and alumni) by maintaining a program with high standards and expectations for faculty and students. Students are served directly by a broad-based curriculum that is grounded in the liberal arts and encourages critical analysis of the role of sport as business and the cultural and social significance of sport. Graduates of the program will be equipped to pursue advanced degrees and be effective change agents within the sport industry.

Department Goals

  1. Cultivate a foundation of content specific knowledge in the numerous fields within the sport industry (e.g. marketing, law, sponsorship), and the ability to generate and acquire the appropriate resources to be an informed practitioner.
  2. Provide an environment to practice and develop effective communication strategies and professionalism relevant to business practices.
  3. Within classroom and industry settings, provide applied learning opportunities through assignment and experiences that connect theory to practice.
  4. Provide a framework within which students will have opportunities to develop professional perspectives and network with industry practitioners.
  5. Instill in students the practice of critical thinking while considering ethical, social, and legal implications.

Sport Management Gallery

Check out all the great things our students and alumni are up to in our Sport Management Alumni photo gallery!

Sport Management Alumni

Sport Management News


Sport Management Students Present at Society for American Baseball Research Analytics Conference


On March 13, five students from the St. John Fisher College Sport Studies Department participated in the 2014 Diamond Dollars Case Competition, a statistics-based contest which takes place at the annual Society for American Baseball Research (SABR) Analytics Conference. Read More


Alumni Profile

Sarah Femec '09

Sarah Femec

All it took was one class for me to realize there is something special about the Sport Management program at St. John Fisher College. Not being a major at the time, I had no idea what to expect walking into class but I knew that a career in sports sounded like a good fit for my interests and skills. I spent the semester learning about the seemingly endless paths you can take with a sport management degree and the basic tools and strategies to be successful on these paths. Conversations with several of the professors in the major helped to solidify my desire to pursue a career in sport management.

From the very beginning, the importance of gaining experience is stressed again and again. Anyone can say experience is important. What sets Fisher’s program apart is the guidance, support, and connections that are provided to you in order to actually obtain this vital experience. I was able to spend two and a half years interning and working for organizations in the Rochester sport industry. Being out in the field while still working on my studies allowed me to experience first-hand what I was reading about and discussing in class. This added a whole new dimension to the way I was able to analyze, and even develop, theories and methods.

The reason I was able to gain this valuable experience and learn so much from it was the professors and close-knit community they have created within the major. All along my journey, my professors were there to provide support, offer suggestions, answer questions, and just listen. Projects and events within the major allowed me to create a strong network with my classmates and learn from them as well. These relationships did not end when I graduated; they were the first stepping stones to a position and success in the industry and I still find advice and support from them today. Ultimately, the Sport Management program at Fisher provided me with the knowledge and support I needed to turn my passion for sports into a successful career.

Sarah Femec is the Mid-Atlantic Territory Manager for Lotto Sport USA.


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