Contact Sport Management

Interim Chair: Emily Dane-Staples
Phone: (585) 899-3803

Sport Management

What is Sport Management?

The rapidly growing sport industry and field of sport management is very broad, with jobs available in marketing, sales, and event management, as well as in segments of the business, from professional and intercollegiate athletics, to recreational facilities, and non-profit organizations.

Sport management programs provide business lessons specific to sport, offering a distinct advantage in a very competitive industry. Classes blending theory with practical examples and required field experiences provide the tools needed for successful careers in sport.

Why Study Sport Management?

Based on its blending of liberal arts and professional education, our Sport Management program produces graduates with the leadership, team-building, critical-thinking, and ethical decision-making skills needed to shape the future of the sport industry.

The program has been approved by the North American Society for Sport Management (NASSM) Program Review Council. Only one-quarter of all programs in North America have been approved by this group, demonstrating the quality of the Fisher experience.

As a top minor league sports market in the country, Rochester, has a range of practical opportunities for students right down the road from campus. In addition, Fisher is the summer home of the Buffalo Bills Training Camp, and in the summer of 2012, the Yankees AAA team played 37 games at Rochester's Frontier Field. With such varied and plentiful opportunities, you'll have experiences not afforded to other Sport Management programs.

If you have any questions or would like to request more information please contact any member of our department faculty or fill out our online Sport Management Question Form.

Life as a Sport Management Major

Still unsure if the Sport Management program at Fisher is right for you? Check out the videos below showing how the major has impacted two current students.

Special thanks to Dr. Todd Sodano and his Introduction to Video Production class for creating these videos.

Sport Studies Department Mission

The Sport Studies Department seeks to develop in students the knowledge, skills and experience that will enable them to obtain a position in the sport management field. We indirectly serve the sport management industry and our stakeholders (academic community, practitioners, and alumni) by maintaining a program with high standards and expectations for faculty and students. Students are served directly by a broad-based curriculum that is grounded in the liberal arts and encourages critical analysis of the role of sport as business and the cultural and social significance of sport. Graduates of the program will be equipped to pursue advanced degrees and be effective change agents within the sport industry.

Department Goals

  1. Cultivate a foundation of content specific knowledge in the numerous fields within the sport industry (e.g. marketing, law, sponsorship), and the ability to generate and acquire the appropriate resources to be an informed practitioner.
  2. Provide an environment to practice and develop effective communication strategies and professionalism relevant to business practices.
  3. Within classroom and industry settings, provide applied learning opportunities through assignment and experiences that connect theory to practice.
  4. Provide a framework within which students will have opportunities to develop professional perspectives and network with industry practitioners.
  5. Instill in students the practice of critical thinking while considering ethical, social, and legal implications.

Sport Management Gallery

Check out all the great things our students and alumni are up to in our Sport Management Alumni photo gallery!

Sport Management Alumni

Sport Management News


Exchanging Courses and Lives


If Sport Management students walk by Dr. Todd Harrison’s office, they will see someone inside, but it won’t be him. Instead, they will see Dr. Jean McArdle from the Waterford Institute of Technology (WIT) in Waterford, Ireland, who has exchanged her faculty role with Harrison this semester. McArdle will teach some of Harrison’s classes here, while he has hit the ground running in Ireland teaching some of her course load. Read More


Alumni Profile

John Cochol '08

John Cochol

"Work hard, play hard" has always been a motto of mine. Nothing could be truer working in sports. Many of my greatest life lessons came as a result of the Sport Management program at St. John Fisher College.

I believe the first class I took was Introduction to Sport Management with Professor Bryson. That class set the tone for the rest of my 4-year career. It was where I learned the five things that have helped me stay "head and shoulders" above the competition in a very tough industry:

1) Professionalism: Dress code, proper speech, preparation, looking someone in the eye when you shake their hand, and of course "NAME TAG ON THE RIGHT SIDE!" Living around the United States and talking in many classrooms, Fisher has, by far, the most professional students I have seen in a Sport Management major.

2) Networking: The most important and underrated attribute you will ever be given. I have received multiple job offers based on references or someone I know. Fisher has so many people throughout the nation working in sports or people who know someone from Fisher. It makes it easier to get an interview or job.

3) Experience: The classroom experience is very important but nothing is as important as getting real world experience. With Fisher, the fact that the curriculum requires a 120 hour practicum and 400 hour internship turns out to have been a major influence on my career in sports sales.

4) Time Management: Budgeting your time is one of the hardest things to do in college. Between classes, extracurricular activities, volunteering, internships, and finding time to have fun with your friends, it’s not easy. Fisher’s extensive program provided me with the tools to use my time efficiently.

5) Hard Work: I always knew I was a hard worker, but going through the Sport Management program, I really realized how important it was going to be to my success. There are lots of people who are intelligent. Many, in fact, are perhaps more intelligent and they all want to work in sports. I quickly realized that my work ethic was going to be the one thing that not all those “intelligent” people could compete with. I saw it firsthand and today I appreciate all those long nights I spent in class as well as the many evenings and weekends I spent volunteering downtown with the Rochester Americans, Knighthawks and Rattlers.

The last thing I would say is that the support system in the Sport Management program is second to none. I have never had as many dedicated professors than the ones I worked with when I was at Fisher. Whether in the classroom, looking for advice about an internship or job, or even going through a life crisis, each of the professors was available to help in any way possible. It’s not often you find that type of dedication with professors and I was lucky enough to take advantage of the situation. Thank you Professor Gibbons, Dr. Harrison, Professor Bryson, Professor Pogroszewski, and Dr. Dane-Staples!

John Cochol is the Director of Ticket Sales for the Orlando City Soccer Club.


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