The rapidly growing sport industry and field of sport management is very broad, with jobs available in marketing, sales, and event management, as well as in segments of the business, from professional and intercollegiate athletics, to recreational facilities, and non-profit organizations.
Sport management programs provide business lessons specific to sport, offering a distinct advantage in a very competitive industry. Classes blending theory with practical examples and required field experiences provide the tools needed for successful careers in sport.
Why Study Sport Management?
Based on its blending of liberal arts and professional education, our Sport Management program produces graduates with the leadership, team-building, critical-thinking, and ethical decision-making skills needed to shape the future of the sport industry.
The program has been approved by the North American Society for Sport Management (NASSM) Program Review Council. Only one-quarter of all programs in North America have been approved by this group, demonstrating the quality of the Fisher experience.
As a top minor league sports market in the country, Rochester, has a range of practical opportunities for students right down the road from campus. In addition, Fisher is the summer home of the Buffalo Bills Training Camp, and in the summer of 2012, the Yankees AAA team played 37 games at Rochester's Frontier Field. With such varied and plentiful opportunities, you'll have experiences not afforded to other Sport Management programs.
Still unsure if the Sport Management program at Fisher is right for you? Check out the videos below showing how the major has impacted two current students.
Special thanks to Dr. Todd Sodano and his Introduction to Video Production class for creating these videos.
Sport Studies Department Mission
The Sport Studies Department seeks to develop in students the knowledge, skills and experience that will enable them to obtain a position in the sport management field. We indirectly serve the sport management industry and our stakeholders (academic community, practitioners, and alumni) by maintaining a program with high standards and expectations for faculty and students. Students are served directly by a broad-based curriculum that is grounded in the liberal arts and encourages critical analysis of the role of sport as business and the cultural and social significance of sport. Graduates of the program will be equipped to pursue advanced degrees and be effective change agents within the sport industry.
Cultivate a foundation of content specific knowledge in the numerous fields within the sport industry (e.g. marketing, law, sponsorship), and the ability to generate and acquire the appropriate resources to be an informed practitioner.
Provide an environment to practice and develop effective communication strategies and professionalism relevant to business practices.
Within classroom and industry settings, provide applied learning opportunities through assignment and experiences that connect theory to practice.
Provide a framework within which students will have opportunities to develop professional perspectives and network with industry practitioners.
Instill in students the practice of critical thinking while considering ethical, social, and legal implications.
Sport Management Gallery
Carly Szydlowski '14, sporting her media credentials while working as a reporter for ProPlayersInsiders.com at this summer's Bills Training Camp.
Katie Simmons '12, enjoying the surroundings of her new "office" in Yankee Stadium.
Octagon Account Manager for Sprint, Matt Jonak '03 (far right) and Tony Stewart, 2011 NASCAR Sprint Cup Series Champion.
Danae Donatello '13, Member Retention Specialist for the Miami Dolphins, enjoying the warmth of Florida!
Danae Donatello '14, working the concession table for the Rochester Lancers, a professional indoor soccer team that plays at the Blue Cross Arena located 10 minutes from campus.
Derek Swanson and Carrie Schuller studying in London during the Spring of '09.
Danae Donatello '14 (second from the left) and Mike Carroll '14 (first on the right) stand with Pittsford native Abby Wambach, 2012 FIFA World Player of the Year.
Carly Szydlowski '14 before the unveiling of the Rochester Knighthawks 2012 Championship rings.
Carrie Schuller '10, Store Manager at Olympia Sports with Buffalo Bills WR David Nelson before his mission trip to Haiti.
Dave Heberger '08, looking over the stats sheet after a women's basketball game while the Sports Information assistant at Union College. He is now the Assistant Sports Information Director at Hartwick College.
Kara Kellett-Williams '05 and a member of the front office for the AHL Binghamton Senators holds the Calder Cup which the team won in 2011.
One step closer to Under Armour. Kyle Anthony '14 with president and owner Vic Ciaccia of AVS Activewear. Kyle completed his 120-hour Practicum learning the ins and outs of the apparel industry.
Mike Donofrio '12 with professional golfer Paula Creamer at the 2012 Wegman's LPGA Championship.
Ryan Sweet '14 with the 2011 Stanley Cup that he was able to get up close to while interning with Delaware North.
Charlie Ragusa '14, on the sideline with the Rochester Rattlers of the MLL.
Floor Manager Charlie Ragusa '14, confers with an AHL official before the start of an Rochester Americans game.
Lisa Havas-Carlock '03, Director of Finance and Operation for the US Bobsled and Skeleton Federation, with members of the USA 1 "Night Train" 4-man bobsled team at the 2010 Winter Olympics.
Half of the '12 senior class following their Capstone presentation entitled "A Playbook for Success."
Joelle Kearns '11 in her role as a Stage Manager with the Florida Panthers.
Brandan Jason '14 busy preparing for the start of a Rochester Americans home game.
In clockwise order: Kayla Kent '12 (center, wearing blue shirt - Rochester Lancers), Chrissy Lucas '10 (Total Sports Experience) and Karrie Mastrella '10 (Travel Team USA) surrounded by majors attending this fall's Alumni Roundtable function.
Bryan Schnell '14 (left) and Ryan Sweet '14 (right) minutes before a SJFC football recruitment presentation.
Catie Graf '13 standing alongside the 1986 NBA Championship trophy at the Family Fun Event at the Celtics Practice Facility.
Alex Rohloff '14 organizing the Greece Lightening youth lacrosse team minutes before the Rochester Knighthawks were introduced. Hawks are No. 1!
Members of the Rochester Red Wings front office at Frontier Field. From left to right are Eric Friedman ’10, Bob Craig ’06, and Derek Swanson ’10.
From left to right, Seniors Dave Malerk, Dan Lippa and Anthony Laurendi while attending the Winter Baseball Meetings in Nashville.
Jordan Doroshenko '13 standing before the Town of Perinton's Parks and Recreation department's Performance Shell.
Joe McAvoy '14 supporting his favorite team, the Chelsea Football Club, while studying abroad this spring in London.
Travis Tiernan '09, Account Executive for the Miami Marlins on Opening Night 2012; the first at the team's new facility.
Dan Lippa '12, interning as a Media Assistant for the Rochester Red Wings, the AAA affiliate of the Minnesota Twins.
Then Marketing & Events Coordinator for Syracuse University Athletics Mike Markinson '07, going over the Midnight Madness script with ESPN Commentator Bill Raftery back in 2007.
Shanshan Feng, the 2012 Wegmans LPGA Champion with Director of Operations Jim Garvey '04 and Alyssa Dray '09 Tournament Office Manager (far right).
Jeff LeFevre '12, completing his 400-hour internship with the Boston Celtics during the fall 2012 semester.
Samantha Rogan '13 at the 2013 Women's World Hockey Championships in Ottawa.
Dan Banach '13 with Inbee Park, 2013 Champion of the Wegmans LPGA Championship and fellow graduates Alyssa Dray '09 (far left) and Jim Garvey '04 (far right).
Members of the Class of '12 attending this year’s Sport Management dinner held at Oak Hill Country Club.
DJ MacKinnon '11 on court with the Atlanta Hawks.
Servicing the winners of the Zweigles Lucky Seats promotion was just one of Matt Butler's '13 responsibilities with the Rochester Red Wings.
Members of the 2013 PGA Championship Staff including Erin Cameron '10 (front row, second from the right) and Danae Donatello '14 (front row, far right).
Will Commisso '15, volunteering with the Syracuse Chiefs this summer and hanging out with one of the Nationals mascots, Mr. George Washington.
Members of the Buffalo Bills Ticket office. From left to right: Sara Beth Fisher '07, Ricky Ferrell '04, Matt Patrone '05, Mike Ernst '07, and Amanda Shevchuk '09.
Steve Moscaritolo '08, Program Manager for Mach 2 outside "Good Morning America" in New York City's Time Square.
Kristi Bradley '09 (second from left), Media Relations Coordinator for the AJGA with National Chairman, Hunter Mahan at Karsten Creek Golf Club.
Students in the Sport Industry Seminar course being treated to a talk on dining etiquette from Beth Jeffries, Assistant Director of the Career Center.
Brian Bean '12 (front center) with NBA Commissioner David Stern.
Ben Cerow '09, Account Executive for the Rochester Knighthawks, winner of the 2012 NLL Championship.
At PNC Park are members of the Pittsburgh Pirates front office. From left to right: Brian Bean '12, Adam Vogel '11, Andrew Dobyna '11 and Andy Giambroni '07.
SEME Conference 2009 in Washington, D.C. From left to right are Ben Aman, Christine Isselhard, Brandon Rosenthal, Ally Pawarski and Erin Cameron.
Ted Black, President of the Buffalo Sabres & Rochester Americans standing with members of the Sport Management Club E-board.
Erin Cameron '10, posing with the Wanamaker Trophy at tournament headquarters. She is serving as Championship Manager of Administration for the 95th PGA Championship to be played at Oak Hill Country Club in 2013.
Standing in front of a display of soccer footwear is Sarah Femec '09, store manager at The Soccer Post, a soccer-specific sports store located in Annapolis, Maryland.
Students at the 2013 SEME Conference at the Washington Nationals Park. L to R: Matt Mika, Kyle Semrau, Dr. Harrison, Mike Moran, AJ Corcoran, Mr. Bryson, Amira Sarkis and Laura Fien.
Production associate Anthony Valle '09, on the set of the Golf Channel's morning talk show, "Morning Drive."
The 2013 PGA Championship is in town! Members of the organizing team pose with the Sport Management Club's Executive Board. Fisher graduate Erin Cameron '10 is fourth from the left.
"May I help you?" Danae Donatello '14 (left) in a position as a merchandise seller at the USA Women's Soccer game against Costa Rica this past summer.
Brandon Harrison '13, working the scorer’s table at the Palestra located on the campus of the University of Rochester.
Travis Larner '13 (right) and Knighthawks captain Pat McCready holding the 2012 NLL Champion’s Cup and the key to the City of Rochester. Travis has served as a beat writer for NLL.com since 2010.
Brandan Jason '14 at Frontier Field, home the Rochester Redwings.
Katie Simmons '12 presenting her research findings at the Baseball Hall of Fame in Cooperstown, NY.
Andrea Keane '12, interning with the Amateur Athletic Union at their headquarters in Florida. Here she is at the AAU Tackle Football National Championship being held at the Orlando Citrus Bowl this fall.
Members of Travel Team USA. From left to right - Laura Dermody '07, Karrie Mastrella '10 and Josh Schroeder '12.
On Wednesday, February 5, the Sport Studies Department will hold events to celebrate the 28th Annual National Girls and Women in Sports Day (NWGSD), which will once again include an essay contest and a teeter-totter marathon.
Michael Markinson '07
When I came to Fisher, I had no idea what I wanted to pursue as a career. I knew I loved sports and I wanted to study business. When I discovered that Fisher had a Sport Management degree, I knew the major would allow me to blend my two passions and that I had found the perfect fit.
At Fisher I was able to take a variety of classes that pertained to the world of sport business. Classes that addressed subjects such as marketing, public relations, finance and human resources provided me with a greater understanding of the industry as well as the impact the material has on various segments such as professional sports, collegiate athletics and even recreation management.
One of the great things about the program was the actual sport business experience you receive. The major has two experiential requirements that provide an opportunity to gain considerable practical experience before leaving Fisher. It is here that I found my connection with the program most beneficial. The department has an enormous number of alumni working in the industry as well as close ties with professionals connected to the field in Rochester and across the country. Taking advantage of these contacts allowed me to pursue internships with the Rochester Americans hockey organization and Red Wings Baseball team. These opportunities, coupled with the lessons I learned in the classroom, led to another internship with the Syracuse University Athletic department where, just months after graduation, I accepted a position as their Marketing and Special Events Coordinator.
After two years with the SU Athletic department, I was recruited by Sidearm Sports where we design websites for collegiate athletic departments and professional athletes. Who would have guessed that after earning my college degree that I would have found myself working in web design? It just goes to show you the variety of careers there are in the sport industry.
Mike Markinson is the Art Director for SIDEARM Sports.